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The professional marketing agency
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More than a decade of marketing in Hermanus |
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The AI revolution and Marketing |
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In a business like ours, that relies on internet based media, there are two choices: get on board and exploit AI or go out of business. Well, we're in business and business is booming. During the first 4 months of 2026 I completely re-built the office and content production structure. Microsoft has been banished to the trash bin. Linux has taken its' place. I've added a full professional animation studio to our already extensive range of facilities ... and this has literally put us on another level! Up to now, the limiting factors to animated video have been massive costs and weeks of production ... but now that we have tamed the AI monster ... cost and time have been decimated. Now the limit of video animation is imagination : follow our social media, you'll see. |
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OK ... back to Aktileda business |
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We call it "The Truth". In the long run, we have found that it works rather well ... so let's run through a few questions and answers. | ||
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Did you get your business model right
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We can help you with this |
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Marketing can't turn a bad product into a good one!!! | ||
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When should you employ an agency? |
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When you planned your business,
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1. Build your marketing strategy alongside your business model. Let your marketing lead your products and how they are packaged and presented. 2. Listen to what your marketer has to say. Yes, I know he will say things you don't want to hear, but marketing is what he does for a living ... you don't. 3. Think of marketing as a commodity, not as a business deal to give you ROI. It's something you buy to do a job. (More on this later) | ||
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A final word on marketing |
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Jobs that took teams of people and weeks of work are now comfortably completed by one one person with a PC. Aktileda is a progressive marketing agency. We don't chase the world, we lead our part of it. But the real 1st prize isn't winning the race ... it's seamlessly integrating human nature with science to create a better place. The world of digital marketing may change, but humans don't. The route to retail is the same now as it was when money was invented eons ago. |
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The world may be digital
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