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The professional marketing agency
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More than a decade of marketing in Hermanus |
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For us at Aktileda, and for our partner Beatrice von Tresckow Designs, it's an exciting opportunity... ...to bring original and prestige fashion wear, from this world class design house, all the way to Hermanus. |
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It's a lot more than "just a marketing agency!" So, let me say a few things that you don't hear from other marketing agencies... | ||
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Get your business model right
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We can help you with this |
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When should you employ an agency? |
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When you plan your business |
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2. Listen to what your marketer has to say. Yes, I know he will say things you don't want to hear, but marketing is what he does for a living ... you don't. 3. Think of marketing as a commodity, not as a business deal to give you ROI. It's something you buy to do a job. (More on this later) | ||
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An unusual word on marketing... |
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Many of our competitors deal in nothing but clever photos on social media. They call themselves "Digital Marketing agencies". Well, at Aktileda I have a rule that has served me well over the past decade, "Marketing is 1/4 digital and 3/4 customer experience". It's that last 3/4 where the real work happens. |
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The Akti-Biz series |
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It's a series of Vlogs and podcasts. I delve into the the very roots of marketing : I wonder how such a simple concept could have evolved into such techno-genius mess : I show you how to use technology properly, to drive your marketing forward. Because it's not until you understand something, that you can appreciate how it can help. |
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The world may be digital
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