OK, before we get down to the actual doing

No industry has been affected more by the AI revolution that the marketing industry ... and it's really good news for our clients.
 
Work that used to need teams of people and weeks of production now takes one person with a PC just a few hours.
 
From where you're standing, that means better quality content, at a fraction of the cost, in no time at-all.
 
From where I'm standing, AI means a freedom expression limited only by imagination.
 
You'll see what I mean as you read on...

We'll start with the revised 2026 content list
With AI generative software
1.   Still Image
2.   Animated Image
3.   Short animated video with AI voice generation
 
Using traditional techniques
1.   Explainer, podcast, demonstration and promotion video media
2.   Vlog and Podcast video media
3.   Interview video media
 
It's an impressive list ... way ahead of the local competition.
It's our ability to integrate traditional techniques with new technology that drives us ahead of our competitors.

So what happened during 2025?
Basically, AI took off ... and it's gaining altitude daily.
 
Computer generated images got more and more life-like; image and animation production platforms like Canva got better and faster; what was image complexity yesterday, is animation simplicity today.
 
Advertising videos like the one below would have taken 2 weeks, 2 years ago. In 2025, this one took 2 days.
That's an impressive improvement, but the most important thing to understand is that AI is not only bringing new horizons to the average business, it's also changing how the viewing public want to recieve the new content.
 
So, during 2025, we took the decision to completely re-build our media production facility. New PCs, new software, new procedures. The only things that weren't up-graded were pen and paper, 'cos scribbling and sketching are the best concept design tools!

What's new from Aktileda in 2026?

Short Narrated Advertising Videos are going to be a key and affordable feature ... why?
 
Forget studios, sets and scenery.
 
Create a photo of what you want to advertise   :   tell the AI how you want it animated   :   press "GO"   :   a few minutes later, short clip made!!!
 
Every clip is between 5 to 10 second long, so we repeat the process until we get enough clips to give us the duration we need.
 
You are looking at a 90% cost saving over traditional video filming!
 
We offer this facility right now ... the results are amazing ... the cost unbelievable!!

OK, that's the digits dealt with, now...

Digital Marketing is actually the easy bit ... which is why some many businesses try to do their own.
 
The difficult part of marketing is all about your customers ... and this can be far more important than what goes on the shelf in your shop.

What is the most vital part of selling?

It's 2 words that make a huge difference:   Customer Experience

Have the rules changed?

If you've been following my Akti-Biz series, you will remember that I put forward a theory about how marketing came into existence.
 
Alongside this, I suggest that, from the very earliest days of retail business, creating a good customer experience came as second nature ... because we're dealing with human nature.
 
Human nature has not changed; the rules of retail have not changed ... which is why the need to create a great customer experience has not changed.

Why do you need Aktileda?

You need Aktileda because there are 2 sides to every customer retail experience ... the business owner's experience and the customer's experience ... to which you've just asked, "Seriously??"
 
Well yes, seriously ... the business owner needs to have just as good a retail experience as the customer.
 
If you've just spent a small fortune on your business, but your retail is pitfully small, you're not going to have a great customer experience.
 
There are many reasons why this can happen ... and if you're struggling with the problem, you'll need a good marketer to sort it out.

Is marketing a serious business?

The basic rules for the human retail experience are the same for every customer and every business.
 
But recognising them, and adapting them to align with your business ... now, that's serious marketing.
 
Which is probably why so few marketing agencies talk about the concept!
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